Data drives all we do.

Virtuous Commerce helps brands succeed on Amazon by synchronizing Retail Media and Digital Shelf Merchandising to deliver growth that outpaces the category.

Virtuous Commerce is a performance-driven Amazon growth agency specializing in advertising, creative optimization, and channel strategy. We help brands scale profitably by aligning traffic, engagement, and relevance—the key levers that drive organic rank and sustained success. From managing Sponsored Ads and DSP campaigns to optimizing product listings and A+ Content, we ensure every dollar spent works harder. Our approach isn’t guesswork; it’s a systematic, data-backed process that continuously refines and accelerates your brand’s presence in the world’s most competitive retail marketplace.

We are a team of seasoned Amazon operators with experience spanning Fortune 500 brands, Shark Tank successes, private equity-backed ventures, and disruptive startups. We’ve led advertising, creative, demand planning, and P&L ownership at the highest levels—building, scaling, and optimizing brands across every stage of growth. Now, we act as a fractional extension of your team, delivering the strategy, execution, and leadership needed to win on Amazon’s most competitive shelves.

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