Impact Studies

Documented outcomes showing how intelligence transforms marketplace chaos into predictable, compound growth.

COMPLETE TRANSFORMATION

From Debilitating Storage Fees to Market Dominance: A Three-Phase Transformation

How one Advisory engagement identified $740K+ in annual opportunities, implemented across three strategic phases to revolutionize a costume brand's Amazon economics.

$740K+
Annual Impact
3
Strategic Phases
1
Advisory Engagement
Phase 1 Storage Optimization $190K Saved Phase 2 Pricing Strategy 12% Margin Gain Phase 3 Catalog Architecture 3 Best Sellers
Starting Point $265K in storage fees
↓
After Phase 1 71.7% reduction
↓
After Phase 2 12% margin improvement
↓
Final Result Category dominance

All Impact Studies

Real results from brands using the Virtuous Framework to dominate their categories.

APPAREL & SEASONAL - PHASE 1

71.7% Storage Fee Reduction Through Demand Planning

A digitally native costume brand eliminated $190,000 in FBA storage fees through strategic demand planning and flighted inventory deliveries, transforming their unit economics.

$190K Annual Savings
6 Months
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APPAREL & SEASONAL - PHASE 2

12% Margin Improvement Through Strategic Pricing

The same costume brand defeated Chinese factory competition through sophisticated size-based pricing, maintaining market share while improving margins.

12% Margin Gain
$31.99 New ASP
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APPAREL & SEASONAL - PHASE 3

3 Best Seller Badges Through Catalog Architecture

Strategic variation consolidation captured category dominance, reducing advertising costs by 31% while enabling premium pricing during peak season.

3 Badges Won
-31% ACOS
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HEALTH & NUTRITION

52% ROAS Improvement While Scaling Spend 45%

The #1 sleep aid brand on Amazon broke through growth stagnation using the Virtuous Framework, transforming 500+ chaotic campaigns into 220 strategic ones.

52% ROAS Gain
$317K Monthly Revenue
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SPORTS NUTRITION

13% Annual Customer Value Increase Through AMC Analytics

A $300M sports nutrition brand used Amazon Marketing Cloud to identify routine-building opportunities, transforming 7% cross-category adoption into systematic LTV expansion.

$26 Per Customer
8% AOV Gain
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